LOCAL SALES PROMOTER (H/F)

La mission

To contribute to growing sales and brand awareness for specific varieties within a defined geographic area by providing technical and commercial promotion to distributors, resellers, growers, and other industry stakeholders. Acts as a local liaison between the market, customers, and the subsidiary to maximize sales performance and identify growth opportunities. Key Responsibilities Sales Development • Identify new customers and expand the distribution network. • Promote the seed portfolio to distributors and growers. • Conduct regular visits to distributors, resellers, and growers. • Implement sales action plans defined in collaboration with sales representatives. Product Promotion • Organize and host demonstration days, field visits, and open days in collaboration with sales representatives and local product promoters. • Present the technical characteristics and benefits of the varieties being sold. • Participate in trade shows, agricultural fairs, and promotional events. Technical Customer Support • Advise growers on variety selection based on local conditions, in collaboration with the development team. • Answer technical questions regarding products. • Gather user feedback on variety performance. Market Intelligence and Reporting • Collect information on competitors, market trends, and grower needs. • Identify new business opportunities. • Provide regular reports on field activities, sales, and competitor actions. Participate in defining sales forecasts and local marketing plans. Administrative Management and Reporting • Maintain and update the direct and indirect customer database. • Update the company’s CRM tools. • Prepare reports on visits, trials, and promotional activities.